The major factor for success on the Internet is link popularity. If you have good link popularity it can increase traffic to your web site by bringing high ranking on search engines. It is quite difficult task for a new site to build link popularity which has just born here we will discuss what strategy a new site should adopt to boost link popularity. First of all let's understand the meaning of link, link popularity and link exchange.

With many Web sites no longer ranking for even their official company name, it is important to understand how sites get penalized for having unnatural backlink anchor text. SEO consultant Andy Hagans explains how to make link popularity and LSI work for you--without getting your site penalized.