When attracting credible links, the first step is to understand what types of content actually attract high quantities of links.Some of the most successful web pages in terms of links are those that have a god mix of the following content:
Webinars
PDFs
Free Apps & Widgets
Blogs
Videos
Competitions
PR
Forums
Job opportunities
If your site has little of the above then you quickly know where you need to spend your time before you even begin to focus on link building.It can be difficult for people to fully understand just how effective fantastic content can be at attracting links.Not only will good content get you links but it will help you to rank and will also have longevity. Anyone can get a domain, set up WordPress and publish a load of poorly written content.
Link building on the back of this is unlikely to achieve high rankings for long and frankly sites like these just don’t deserve the top spots.When setting up a new website taking a look at how the competition approaches content and therefore attracts links is very insightful. When researching web content use Open Site Explorer. You can assess the top web pages on a site looking at the quantity of backlinks. This will then help you to see what types of content attracts the highest amount of backlinks. You can then develop content that is better using the same topic to generate your own backlinks.
Creating content that is high quality and linkable will always be a good investment of time. If you find you don’t have the right resources to produce this level of content then enlist the help of a link building company. At www.linkbuilding.com we offer a wide range of link building services to ensure that our clients achieve the best ranking position possible.