Business card printing is still very much integral for any company, professional and even musicians and the like. This brings with it both advantages and disadvantages, but knowing how best to create your business card design can help make them strictly a very valuable asset.
Having the right business cards, and having them to hand at all times, can ensure that you are far better placed to make the most of any meetings, conversations and even chance encounters, turning them into valid opportunities.
There are numerous different companies offering business card design and printing, and with so many offering similar services it is only natural for companies to try to deviate from the norm to offer more interesting and unique ideas. However, whilst a gimmicky miniature sized business card embossed with holograms might seem like a great way to set you apart, sticking to a normal size and something that is easy to read will make it far more likely that people will hold on to your card. If it won’t fit into a card holder or wallet in the right way or cannot be easily read then it instantly goes against its prime purpose.
The design should also be something that fits in with your corporate or individual image, using corporate colours to create a sense of unity. Make sure they are interesting but also concise – too little or too much information will turn people off, whilst summing up your message with a catchy tag line can be the best way to get people interested.
Finally, the business card printing is as important at the design. The ink needs to be right so that it doesn’t run and the cards themselves need to be of good quality to show you in the bets light and also ensure that they don’t simply end up getting tatty straight away and in turn being discarded.