Most businesses now have an environmental or sustainability policy that states that they will do everything they can to reduce their carbon footprint. This usually includes using only recyclable materials, producing less waste and minimising the paper trail where possible. This is also a consideration when selecting the paper used in your business card printing, as there are generally a number of options available to you including a recycled paper option. The recycled paper is only slightly thinner than the usual paper or card used for standard business card printing, but will contribute towards your sustainability policy and saving the environment. The same options should be available for other kinds of paper-based promotional materials such as flyers and leaflets.
When designing your flyers, you can tie them into so that they match your business card design. Cards Made Easy have a number of different paper options available, including recycled paper for flyers and leaflets over 300gsm in thickness. Other paper types include matt and gloss (both laminated and not laminated) and silk. As well as having the recycled option, using a flyer made of a paper of this thickness will give it a more professional look and feel, meaning that it is more likely to be looked at by potential clients rather than thrown away. Flyers are also available in different sizes, from A6 through to A4, and can either be folded or one single or double sided page. All of Cards Made Easy’s printing services are as environmentally-friendly as possible, as they use digital printing to create less waste and avoid the use of harmful chemicals. They also won the Carbon Smart award in 2010 for reducing their carbon footprint through these measures and consequently helping their customers to do the same through the materials that they purchase from them.
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