There is considerable demand for cheaper printer ink particularly among those individuals who own their own personal printer. It may well be the case that you don’t use your printer very often, but there always comes a time when the ink needs changing. If you’ve never invested in printer ink before it can come as quite a shock to learn how expensive these cartridges are. It may even trump the overall price of your printer, making this investment hardly seem worth it.
Because of this demand for cheaper ink, many independent companies have chosen to produce their own ink that is kind to both the environment and your pocket. It is often the case that branded inks are very wasteful and cannot typically be reused. Some companies even install chips in their cartridges to make sure that they can’t be refilled after they have been drained. This comes at a cost to the environment and is especially wasteful if the cartridge simply gets thrown away. Many of the 3rd party printer ink manufacturers can create cheaper products that not only last longer and give quality results but are also reusable and refillable. This means that you can both save money and the environment.
The overwhelming majority of printer manufacturers now face stiff competition from 3rd party challengers who are more than capable of beating the branded product both in terms of quality and price. It was only really a matter of time before consumers became suspicious of printer cartridges that cost as much or even more than the printer they’d invested in. Historically, this has ensured that printer owners have been conservative over their printer use because of the premium outlaying of a new printer cartridge. It might also persuade some people to go for the cheaper option when investing in a printer simply because replacing the ink for that particular model is cheaper.